Create visual interest in your jewelry displays by attracting customers

In the world of marketing, there are basically two people- a seller and a buyer. So, for a seller, it is important for them to make their products noticed by the buyers. In terms of product display like jewelry displays, the same example is applied. Either their jewelry gets noticed by the buyers or make the buyers go to the next shop.

Although there is not a single right way to display your jewelry, still we have discussed few ways to make your display enticing together with the jewelry itself and attract the customer to enter in your store.

Use fabric and other accessories to blend with them

Just imagine a table decorated with tiger-print fabric, bamboo stems behind every piece of jewelry. That will look different and those elements will communicate the style of the jewelry line - you feel too stunned to shop before you even take a look!

Display 80 percent of the jewelry elegantly in gift boxes, jewelry cases, necklace busts, trays, ring trays, bracelet trays, or earring racks and then accentuate the table with the rest of your jewelry pieces featured on the bamboo stems and tiger-print fabric. Now, your display will look interesting and attract the customers. But, keep in mind one thing, don’t overdo it.

Focus on the backgrounds and textures

Be creative with the backgrounds, textures and props you use on your displays. One attribute of good Jewelry Displays is that they mirror the personality and style of the jewelry line and the taste of customers. For ideas, go through some catalogs that showcase women's fashions and jewelry. Don’t copy their idea of displaying their jewelry, just use the settings as a springboard to create a new captivating display of your own

Add functionality and décor to your walls with wall mounted display cases

Store trends and displays are changing constantly, wall mounted displays are classic and will preserve their modern functionality.

Wall mounted display cases function a great utility for the retailer. These types of displays not only serve as a great point of sale fixtures but also can be used for creating great merchandising stories. Bringing a dash of style on the wall, a single wall mounted display case craft a focal point within a room.

These types of display cases are great for recessing into the wall or can be fixed directly to the wall. Plus, the addition of illumination lights fitted o the top make them more eye-catching. These displays are great stunning focal points when positioned at the right height.

There are numerous textures, shapes, and sizes available in all mounted displays. Though glass is the most common and famous as your customers can easily see the item kept in the display. Rare artifacts, valuable merchandise, and collectible items can be securely placed under lock and key, while still making them completely viewable to the buyers.

The hardware and size can be personalized as per space on your wall available for the display and on the size of the location. Another great advantage of having these displays is that they are quite easy to install and there is no assembly required. It’s just a matter of allocating the wall space or having a contractor cut out the dimensions of the wall to fit the size of the display.

The wall mounted display case can turn the ordinary looking wall to the well-organized selling tool, without reduction of all important retail space. It is ideal for using at commercial places, retail and even at home. Moreover, these have a huge demand in the hospitals, government offices, and universities to display trophies, awards, and various other items they wish to display.

ATTRACTIVE RETAIL DISPLAY CASES ARE ASSETS FOR RETAIL STORES

Retail display cases are needed in almost every kind of store, be it jewelry store, clothing store, bakery store or any other kind of retail store. Retail display cases play a very important role in increasing sales and making your business grow. Placing good retail display cases at your store helps you display products of every kind. Since you can display any item on it, retail display cases are also very beneficial for those products which otherwise go unnoticeable. Retail display cases come in myriad of variety of sizes that makes it possible for retail owners to choose their retail displays depending on the nature and kind of product they deal with. These varieties include large floor mounted units, upright towers, hanging cases, portable cases and even small single item units. So with myriad of options retail owners can make their best choice in retail displays that best suits the product requirement.

When you place strategic retail displays in your store, these retail displays do not just display your products attractively but they also protect your products from getting damaged and lost. Above all, today it becomes a need of every business owner to display their products to their customers and make them visible. Unless or until today’s savvy customers will not see the product, they will not buy it. To attract customer and influence his/her buying decision business owners must adopt this strategy of displaying items through attractive retail display cases. It is also true that most of the customers do shopping in impulse. When they just get to see something, they like it and buy it instantly. Since such buyers do not keep the plan to buy such item but they do, so that’s impulse purchase which is extremely influenced by displaying items strategy through attractive retail display cases. So, in order to attract customers, change and influence their buying decision and increase your retail sales and productivity, business owners must get attractive retail displays installed in their retail stores. 

CUSTOM SHOPPING BAGS CAN HELP YOU GET SUCCESS IN BUSINESS

If your retail business is not doing great, it is time you need to pay attention on your business’s advertising and branding activities. To ensure increase in sales and growth in business, you must need to assure that your customers know you well and are satisfied with what you offer them. Advertising, awareness and customer services is also very important along with the product quality in retail business. Since, your business is not up to the expectations you need to develop and execute a strategy which is economical yet effective. So, what could be better than customized shopping bags if you are looking for some strategy that ensure effective advertisement, proper awareness and improved customer service at a time.

Custom shopping bags are required and needed for many purposes in retail business. Introducing custom shopping bags in your retail business promises a lot of benefit that otherwise is not possible. With custom shopping bags you are providing convenience and ease to your customers to carry and transport the products. It is well proven if a customer has a custom shopping bags, he/she intends to shop more because of the ease of carrying several items at a time. This will absolutely prove to be a great strategy to increase sales. Moreover, custom shopping bags are great tool for advertisement and marketing. Custom shopping bags with your company’s name and logo printed on it will ensure effective awareness of your brand or company among those who will look at it. So strategy is to make the custom shopping bag so attractive so that any of your customer carrying or holding it, attracts people around. This strategy for advertisement will definitely help you create awareness of your brand among mass. The custom shopping bags are worth introducing in retail business as they the most effective tool for all you need to be successful. They ae not expensive and are very economical that you do not have to think about spending on them, it more like an investment. So, get custom shopping bags in your business and enjoy growth and success. 

Top Tips for Jewelry Display Windows

Since jewelry is comparatively smaller than many retail items, one of the challenges that is being faced is the Jewelry Display in the window of the store. A jewelry window display must draw the attention of the customers that compels them to come inside to examine the possibilities. It should be changed weekly or within 4-5 days to keep the interest. This means that you can experiment in several ways and if the idea doesn’t work you can do modification things easily if you are prepared.

Window Display Toolbox

Get a toolbox of the things needed for visual displays and setting up window:

·         Tools to attach — stapler, double sided tape, pins, hot glue gun, and sticks, monofilament

·         Tools to cut — scissors, razor blade, utility knife

·         Tape measure

·         Heavy duty tools — hammer, nails, screwdriver, drill, screws

·         Props to display merchandise

·         Tools to clean — glass cleaner, paper towels, dust buster, garbage bag

·         Signage & holders

·         Tools to record ideas — notepad, camera, pencil, marker

Design Essentials

The person who is designing the Jewelry Display should have a firm knowledge of the elementary rules of visual display. The use of color, height variation, and asymmetrical groupings need to be kept in mind. It’s a nice idea to put a piece of painter’s tape around the sight line of the onlooker so that the display builder has a guide for the arrangement. The store’s logo and décor should be somehow showcased in the window display so that the viewer connects the display to the establishment. This is as simple as shaping the logo as a background and emphasizing with its colors in the display. The color is an imperative feature of all retailing and should be selected carefully.

Larger items kept in window displays catch the glimpses. Interesting props, color, and shapes all are good ideas that will make the viewer come closer to see. Large pictures of the jewelry can work amazingly well here. The jewelry must be showcased in the way that it highlights the detail, with a contrasting background and good lighting. 

A Sneak Peek of Attraction: Slatwall or Gridwall

How are you planning to use the walls at your store? Wait, you didn’t think about using the wall space you have? By making use of the wall you can display more items without increasing the floor area in your store. “But how?” will be your next question. There are many alternatives available in the market and the most common ones are using either Gridwall or Slatwall. Every store has a different need in order to display all the available products. Hence, to make a choice between the different types of walls, one has to understand why these fixtures are used and what are their pros and cons. Both the walls give an extra retail area through offering a vertical display space. The one and the most important benefit of these walls is their versatile and flexible nature. Once fixed in place, this doesn’t mean that you cannot change the layout. Moving or exchanging the mounts or hooks is an easy procedure and will always give your place a new look whenever you wish.

Slatwall: An added texture in your wall

Slatwall is the second name for the amazing texture added to your store wall. It gives you extra space, a unique look and a feel of reality. As the name suggests the fixture covers the chosen wall of the store with a series of horizontal slats i.e. planks of metal or wood.  Once the wall is installed one can choose any mount or hook to enhance its beauty and increase the display space. You can opt for any addition by considering the line of product you need to display in your store. Once the hooks are covered with displays it’s hard to differentiate whether it is a Slatwall or the real one.

Gridwall: A great use of space

Gridwall looks completely different from Slatwall, and it can serve the same purpose, but in a different way. The fixture is a metallic grid formation which is mounted on the existing wall. The accessories required for displaying the product are easy to install and find. Due to the structure of the Gridwall, it is quite easy to mount it at the store. Gridwall comes in many sizes with the option to change the sizes of grids present in the whole structure.

In the end, the choice is yours about picking the extension you would like to have in your store. Both the walls are versatile and gives that extra room for display. It just depends on which wall will be more suitable for the display products in your store.

RETAIL SUPPLIES ARE IMPORTANT FOR EVERY RETAIL BUSINESS

Every retail business needs retail supplies in order to get their operations started and be functional in all aspects of the business. Retail businesses do have a huge number of products to deal with, it can be anything or everything, so retail stores need to arrange and keep their retail supplies in a way that best suits the product’s nature and requirements. When we talk about retail supplies of a retail store, we are not actually talking about a single structure that is required in retail store; in fact we are talking about a complete set of supplies that are required for some reason in a retail outlet. Retail supplies includes retail displays, fixtures, showcases, racks, wooden display cases, textured slatwall, custom shopping bags, shopping baskets, gift, bows and ribbons etc. There are a lot of items that come under retail supplies and procuring them is very important in order to start up retail outlet.

It is always a great idea to buy retail supplies at wholesale prices. Wholesale retail supplies will help to increase your profit margin because you will be paying less per item when you buy in bulk. For wholesale prices, you will have to find a supplier that offers a lot of retail supplies of all kinds at the best price and quality. Ordering wholesale can also save you time by cutting down on the number of times per year that you have to re-order supplies. Try to research about the supplier and its products quality and price in advance, so that you can compare them with other shortlisted vendors and make a wise decision while buying retail supplies for your retail store. It is important for a retailer to locate the best sources of supplies at the best prices and qualities. Since every product in retail business has its own specifications, it is also important choose retail supplies depending on the nature and size of product your deal with. So, go for a supplier that can offer you all kind of retail supplies at one place and for this there is no better store other than online.